covid-19
Randi Stevenson is an executive producer at the San Antonio Express-News.

Better News: COVID-19 timeline helps newsroom attract new subscribers

Facebook Twitter Instagram

Randi Stevenson is an executive producer at the San Antonio Express-News. She and Joy-Marie Scott and Chris Quinn wrote an article for Better News back in November about how the Express-News used a COVID-19 timeline to drive subscriptions.

On this episode of the Better News podcast, Stevenson shares what she and her colleagues learned by launching the COVID-19 timeline and offers tips on how other newsrooms can implement a similar feature to increase subscriptions and foster reader engagement

The Better News podcast is a partnership between It’s All Journalism and the American Press Institute to a) showcase innovative/experimental ideas that emerge from the Knight-Lenfest Newsroom Initiative and b) share replicable strategies and tactics that benefit the news industry as a whole. Sign up for the Better News newsletter to receive news about the latest resources, case studies, and insights. For more news about the It’s All Journalism podcast and future episodes of Better News, sign up for the weekly IAJ newsletter.

More Episodes

332. How well are journalists really listening to their audience?

It’s the age-old question: We listen, but how well do we hear? Cole Goins, a journalist, facilitator and media consultant with the American Press Institute, joins producer Michael O’Connell to discuss how expanding and deepening listening practices can help journalists build trust and improve their coverage in communities that are questioning the processes reporters use to tell their stories.

Listen »
November 15, 2018

Subscribe to It's All Journalism

Never miss an episode!
Subscribe

Subscribe To Our Newsletter

To get all the the latest news about our podcast, including guests and special events, fill out the form below to subscribe to our weekly email newsletter.