Better News: How 1 pound of coffee can reduce digital subscriber churn
COO Terrence Williams tells Better News about the innovative way The Keene Sentinel in New Hampshire reduced digital subscriber churn.
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Better News: Revisiting some success stories from 2021
Kamaria Roberts, API’s new deputy director of local news transformation, discusses some of the lessons learned from this year’s Better News podcast.
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Better News: Post and Courier philanthropic effort nets $1 million
Executive Editor Autumn Phillips recently wrote a report for API’s Better News initiative about The Post and Courier’s stellar fundaising effort. She shares the details with host Michael O’Connell on the latest episode of the Better News podcast.
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Better News: Tennessean engages Black audiences with new initiative
In the latest Better News podcast, opinion columnist LeBron Hill talks to host Michael O’Connell about the report he wrote for the American Press Institute’s Better News Initiative about how The Tennessean is successfully engaging Black audiences with its Black Tennessee Voices project.
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Better News: LA Times Creates Compelling Virtual Events During Pandemic
Samantha Melbourneweaver and Donna Wares share how The Los Angeles Times built a compelling series of virtual events during the pandemic.
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Better News: Newsroom partnership benefits Charlotte’s Latino community
Ju-don Marshall of WFAE and Hilda Gurdian of La Noticia discuss how a partnership helped them better engage the Latino community in Charlotte, North Carolina.
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