A look back at the Better News podcast
In this special episode, Jan Ross Sakian, API’s Table Stakes community manager, joins host Michael O’Connell to wrap up the sixth and final season of the Better News podcast.
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Better News
Better News: WITF uses democracy beat to restore trust and push back against political rhetoric
Tim Lambert and Scott Blanchard of WITF talk to Better News podcast host Michael O’Connell about the origins of the NPR’s democracy beat and how this new approach impacts the station’s election coverage.
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Better News: Live events can help news organizations connect with their communities
Senior event producer Amy Zielinski shares how Vermont Public is using events to foster dialogue and connect with its audience.
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Better News: Efforts to serve GenZ increase revenue and engagement
Executive editor Kayla Green shares how The Sumter Item and Gulf Coast Media used Athlete of the Week and Next Generation features to engage younger readers and increase revenue on the latest episode of the Better News podcast.
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Better News: How the Henrico Citizen grew its email list and reader revenue
By focusing on the audience funnel, owner and publisher Tom Lappas was able to generate 9,000 email subscribers and generated $34,000 at the Henrico Citizen.
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Better News: Food and drink reporting drives revenue to The Sacramento Bee
Benji Egel of The Sacramento Bee discusses how news organizations can create a regional keepsake that drives revenue toward their newsroom.
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