In the latest Better News podcast, opinion columnist LeBron Hill talks to host Michael O’Connell about the report he wrote for the American Press Institute’s Better News Initiative about how The Tennessean is successfully engaging Black audiences with its Black Tennessee Voices project.
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Samantha Melbourneweaver and Donna Wares share how The Los Angeles Times built a compelling series of virtual events during the pandemic.
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Ju-don Marshall of WFAE and Hilda Gurdian of La Noticia discuss how a partnership helped them better engage the Latino community in Charlotte, North Carolina.
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John Adams and Alia Beard Rau share the Arizona Republic’s strategy for rooting out digital subscribers who aren’t actively engaged.
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Jim Prather, the Review-Journal’s executive director of programming, discusses the success of the Mobbed Up podcast.
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The newsrooms of The Chronicle at Duke University and The Daily Tar Heel teamed up to create the Rivalry Challenge around the schools’ annual basketball game.
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